The first edition of WTM Latin America will take place in São Paulo, Brazil, 23-25 April 2013 attracting visitors and exhibitors from around the world.
As part of the event, there will be a three day Hosted Buyer Programme aimed at international senior buyers with an interest in the Latin America region, creating new business opportunities for exhibitors and buyers. The programme will host up to 250 senior buyers from the Leisure Travel and MICE (Meeting, Incentives, Conventions and Events) Industry.
Pre-scheduled appointments, complimentary flights and accommodation, and strong networking events will be a part of the programme for qualified buyers to meet Brazilian exhibitors in a professional setting. WTM Latin America’s Hosted Buyer Programme marks the first time that Reed Travel Exhibitions (RTE) will run a hosted buyer programme concentrating on both the MICE and Leisure Travel sectors.
Lawrence Reinisch, Exhibition Director says: “Latin America is increasingly becoming the new destination of choice for both Leisure and Business, not only for the amazing landscapes and monuments but also for the cultural diversity, urban lifestyle, and gastronomy. The Hosted Buyer programme will introduce international discerning MICE and Leisure buyers to a region that is actively investing in creating new Travel & Tourism infrastructure.”
For more information and to apply for the programme please visit www.wtmlatinamerica.com/
About Reed Travel Exhibitions
Reed Travel Exhibitions (RTE) is the world’s leading provider of exhibitions in the travel and tourism industry. Its wide-ranging portfolio of events around the globe covers leisure travel, luxury travel, business travel and the meetings and incentives industry.
In 2012 RTE 13 events were the catalyst for £2, 807 million worth of travel and tourism business deals.
The 13 events are; World Travel Market (WTM), Arabian Travel Market (ATM), International French Travel Market (IFTM), International Golf Travel Market (IGTM), International Luxury Travel Market (ILTM), International Luxury Travel Market Asia (ILTMA), International Luxury Travel Market Americas , Asia-Pacific Incentives & Meetings Expo (AIME) (owned by Melbourne Convention + Visitors Bureau), Global Exhibition for Incentive, Business Travel, and Meetings (EIBTM), Gulf Incentive, Business Travel and Meetings (GIBTM), Americas Incentive, Business Travel and Meetings (AIBTM), China Incentive, Business Travel and Meetings (CIBTM) and Business Travel Market.
April 2013 will see RTE launch World Travel Market Latin America in São Paulo.
RTE is a business unit of Reed Exhibitions. In 2011, six million participants attended RE’s 500 events in 39 countries covering 44 industry sectors from aerospace and aviation to beauty and cosmetics to sports and recreation.
Reed Exhibitions is owned by Reed Elsevier, the world’s leading provider of professional information and online workflow solutions.
About Reed Exhibitions
Reed Exhibitions is the world’s leading events organizer, with over 500 events in 39 countries. In 2011 Reed brought together six million active event participants from around the world, generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organized by 33 fully staffed offices. Reed Exhibitions serves 44 industry sectors with trade and consumer events and is part of the Reed Elsevier Group plc, a world-leading publisher and information provider and a FTSE 100 company. www.reedexpo.com