
As global trade enters what the Economist describes as a “new era of globalisation,” artificial intelligence is rapidly emerging as the crucial technology which will enable supply chain resilience amid increasing geopolitical volatility. With 31% of businesses currently adjusting supply chain networks and strategies, AI adoption is no longer optional for logistics providers seeking competitive advantage.
Multimodal 2025, the UK’s premier logistics and supply chain event taking place from 17th-19th June at Birmingham’s NEC, will showcase how AI is transforming operations through a first-of-its-kind AI Clinic on the main exhibition floor. The dedicated space comes as research indicates 33% of supply chain businesses are prioritising internal cost reduction measures in response to trade uncertainties.
“The logistics industry is navigating unprecedented complexity as global trade patterns evolve,” said Robert Jervis, Multimodal Event Director.
“Our new AI Clinic addresses the urgent need for practical, implementable solutions that can help businesses adapt quickly. Visitors will gain insights from world-class experts who can demystify AI technology and demonstrate how it delivers immediate operational benefits while building long-term resilience.”
The acceleration of dual supply chain strategies – with 40% of businesses increasing US sourcing while maintaining China-facing operations – has created significant operational challenges that AI solutions are uniquely positioned to address. Industry leaders including BMW, Poloplast and Emerson are already demonstrating AI’s transformative impact through digital twin technology, demand forecasting and enhanced supply chain visibility.
Siegfried Wögerbauer, Head of Supply Chain Management and Sales Logistics at Poloplast, has reported “less wasteful ordering and less stock, but we are still delivering the same service level to our customers” after implementing AI-driven demand planning solutions.
The 2025 event builds on Multimodal’s most successful show to date in 2024, which saw 307 exhibitors connect with 13,003 visitors across three days – a 6% increase from the previous year. The comprehensive conference programme will feature sessions across four theatres, with expert panels addressing critical topics including:
- How Artificial Intelligence is transforming Multimodal logistics
- Boosting productivity with AI
- AI Agents revolutionising trade compliance
- Driving logistics business using Microsoft D365 ecosystem and AI
For logistics professionals seeking to navigate the challenges of protectionism, shifting supply routes, and regulatory inconsistencies, Multimodal 2025 offers unparalleled access to practical AI implementation strategies and networking opportunities with solution providers.

Registration for Multimodal 2025 is now open and visitors can secure their place via: https://forms.reg.buzz/multimodal-2025.