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Home HRAccessories 10 Corso Como Unveils The Alchemical Plan and Capsule Plaza for Milano Design Week 2024

10 Corso Como Unveils The Alchemical Plan and Capsule Plaza for Milano Design Week 2024

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Elena Sendona April 12

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As Milan Design Week 2024 unfolds, 10 Corso Como emerges as the epicenter of creativity and innovation, captivating visitors with a showcase of cutting-edge design and artistic expression. Nestled within the vibrant streets of Milan, 10 Corso Como has long been hailed as an iconic destination, offering a curated blend of fashion, art, and design.

At the heart of this year’s Milano Design Week festivities is The Alchemical Plan, a special selection of authorial design pieces meticulously curated by Domitilla Dardi. Embracing the principle of mutable forms, The Alchemical Plan blurs the boundaries between the animal, vegetable, and mineral kingdoms, culminating in a chromatic crescendo that mirrors the alchemical process itself. Visitors to the 10 Corso Como store will have the opportunity to explore and acquire these unique pieces, each one a testament to the transformative power of design.

Meanwhile, the first floor of 10 Corso Como has undergone a stunning transformation, as we have already said in previous article, to accommodate the Capsule Plaza exhibition format. Serving as a hybrid between a fair and a collective exhibition, Capsule Plaza brings together designers and companies from diverse creative fields, fostering connections between industry and culture. The bold and multisensory curation invites visitors to immerse themselves in a world of innovation and imagination, where boundaries are blurred and possibilities are endless.

Adding to the allure of 10 Corso Como is the enchanting installation by the Aliita jewelry brand. Nestled within the store, Aliita Castel unveils its latest collection, inviting visitors to embark on a journey through an enchanted universe where dreams know no limits.

With opening hours extending from Monday, April 15th, to Sunday, April 21st, visitors are invited to explore the wonders of 10 Corso Como from 10:30 am to 8:30 pm. Admission is free, offering all attendees the opportunity to experience the magic of Milano Design Week firsthand.

For journalists and design enthusiasts alike, 10 Corso Como offers a rich tapestry of artistic expression and creativity, making it a must-visit destination during Milan Design Week 2024.

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