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Strategic Cooperation between Cruise Europe and CLIA

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Clia logoNew strategic Cooperation announced between Cruise Europe and CLIA

MADRID, 22 November 2016 – Yesterday, CLIA Europe and Cruise Europe signed a letter of intent to develop, grow and strengthen the European Cruise sector, during the CLIA Europe Annual Dinner at the Palacio Neptuno in Madrid.

The two organisations will cooperate to further drive the growth of the industry in Europe. A series of initiatives have been agreed to, including the creation of a working group to focus on European environmental issues over the next five years. This group shall be introduced at the beginning of 2017. It will launch, through a collaborative agenda, a programme of joint activities promoting an EU framework that supports sustainable shipping operations and the protection of the environment.

Annual environment industry workshops will be staged at industry events and conferences, with a mutual investment and participation from CLIA and Cruise Europe.

CLIA Europe Chairman, Pierfrancesco Vago, commented: “I am delighted that Cruise Europe and CLIA have sealed an agreement. This joint initiative, based on mutual cooperation and knowledge sharing, will strengthen our industry’s social responsibility whilst keeping a focus on European economic contribution. It is one of our many responses to collaborate with environmental stakeholders, develop innovative technologies and lead the maritime sector in best practices and policies for a sustainable environment. The combined knowledge and expertise shared on environment will allow us to further highlight our industry’s environmental initiatives to our respective audiences and the public.”

Michael McCarthy, Cruise Europe Chairman added; “The Cruise Europe management team is looking forward to a collaborative approach with CLIA to drive this exciting industry forward. The collaboration will focus on environmental issues pertaining to our members in the regions over the next 3-5 years.

He concluded; “With 25 years of history, Cruise Europe is well positioned to contribute, collaborate and lobby on local, national and international environmental and regulatory issues. This is of paramount importance to our industry and members as the current political climate signals clear protectionist and isolationist policies in regard to world trade, environment and travel. We can draw on a wealth of experience from the Cruise Europe family of members which numbers over a 120 ports and associate members.”

 About Cruise Lines International Association (CLIA) – One Industry, One Voice
Cruise Lines International Association (CLIA) is the world’s largest cruise industry trade association, providing a unified voice and leading authority of the global cruise community. The association has 15 offices globally with representation in North and South America, Europe, Asia and Australasia. CLIA supports policies and practices that foster a safe, secure, healthy and sustainable cruise ship environment for the more than 23 million passengers who cruise annually and is dedicated to promote the cruise travel experience. Members are comprised of the world’s most prestigious ocean, river and specialty cruise lines; a highly trained and certified travel agent community; and cruise line suppliers and partners, including ports and destinations, ship development, suppliers and business services. The organisation’s mission is to be the unified global organisation that helps its members succeed by advocating, educating and promoting for the common interests of the cruise community. For more information, visit www.cruising.org or follow Cruise Lines International Association on CLIA Facebook and Twitter pages (@CLIAGlobal and @CLIAEurope).

 About Cruise Europe – Cruise Europe as an organization is unique in its geographical spread from Lisbon to St Petersburg, North Cape and Iceland. Starting in 1992 with 27 ports, we have grown to a 125 members. This is an achievement of which we are very proud and it makes us even more relevant to the cruise lines.

Membership of Cruise Europe enables individual ports to market themselves to the cruise lines in a cost effective manner, and in particular the smaller and “niche” ports that would not have a budget for large marketing and promotional campaigns. It also brings together the cruise port industry to learn and participate in “good practices” for the industry and acts as a conduit in forwarding relevant cruise information and news to the many diverse ports in Cruise Europe.


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